BMW i announced today that it became the first brand to offer a configurator through Apple’s Augmented Reality app using ARKit with iOS 11. Therefore customers in select markets can now use their iPads and…
Formula E definitely seems like the future of motorsport as we know it. Loud internal combustion engines may be absent, but participating in it will offer manufacturers the chance to develop their EV technology for…
Announced earlier this year, BMW plans to get itself involved in what certainly looks like the next step in motorsports, Formula E. More manufacturers are also planning to join the competition in the near future…
BMW definitely seems on track with its electrified cars and sales seem to point in that direction as well. At a recent event, BMW’s CEO, Harald Kruger detailed the plans the company has for the…
BMW i Ventures, the entity set up by the BMW Group to help fund and invest in new start-ups with great potential related to the automotive field, made an investment in Fair, an online car-buying…
BMW’s commitment to electro-mobility has never been more obvious than the recent show of force put out at the Frankfurt Motor Show. The company not only unveiled the updated i3 Facelift and the all-new i3S,…
The BMW i8 has been out for a while now and, even though a few years have passed since it was launched, it’s still looking like a car that came from a distant future. The…
BMW Group sales of electrified vehicles in the first three quarters of 2017 have exceeded those achieved in the whole of 2016; in September, electrified sales topped the 10,000 mark for the first time in…
A lot has been said about the association between brands that are known for the thrills they offer to their customers and the impending autonomous craze that is about to take over. For some people,…
At the 2017 Frankfurt Auto Show, BMW has unveiled not one, but three important updates to the BMW i electric family. The first one was the exciting and glamorous BMW i Vision Dynamics, a concept…
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