News
The latest global sales figures for the first half of 2024 reveal that the BMW Group has taken a decisive lead over its rivals Mercedes and Audi across all drive systems, particularly in the electric…
Horatiu Boeriu / July 27, 2024
i5
How convincing is the electric BMW i5 in practice, especially on long journeys? Is it a real alternative to a high-torque diesel like the BMW 540d xDrive? We conducted a varied practical test over 2,000…
Stefan Grundhoff / July 15, 2024
5 Series
The 2024 Beijing Motor Show was big on electric vehicles, so it was only naturally that BMW brought out their latest EVs. Among them, the 2024 BMW i5 M60, but this time featuring a wide…
Horatiu Boeriu / April 30, 2024
5 Series
In a move that caters to both aesthetic preferences and performance enhancements, AC Schnitzer has officially introduced a broad spectrum of aftermarket parts for the BMW 5 Series G60 and G61 models. This comprehensive offering…
Horatiu Boeriu / April 25, 2024
5 Series
2024 World Car: BMW 5 Series Wins Luxury Car Of The Year Award
by Horatiu Boeriu / Date: March 27, 2024
News
The New York Times recently published a complimentary article about BMW, applauding the company’s strategic decision to base its current electric vehicles on a flexible architecture. A few years ago, BMW overhauled their rear-wheel drive…
Horatiu Boeriu / March 10, 2024
News
The electric car market is going through tumultuous times so it comes as no surprise that sales incentives are back. After a honeymoon period during COVD when the dealership lots were empty, inventories are now…
Horatiu Boeriu / March 5, 2024
5 Series
When the i5 Touring debuted earlier this month, the official images depicted BMW’s first-ever electric wagon in a veritable winter wonderland. Today, BMWBLOG can share some behind-the-scenes images along with juicy details about what it…
Adrian Padeanu / February 29, 2024
News
Super Bowl LVIII wasn’t just about touchdowns and interceptions, or Swifties; it was also a battleground for car brands to showcase their creativity and capture the hearts (and wallets) of viewers. The Super Bowl car…
Horatiu Boeriu / February 12, 2024
5 Series
BMW is set to make a grand return to the Super Bowl spotlight on February 11, 2024, with a 60-second advertisement showcasing the first ever BMW i5 M60 electric sedan. This advertisement, titled “Talkin’ Like Walken,”…
Horatiu Boeriu / February 5, 2024
i5
Christopher Walken is set to star in a captivating BMW Super Bowl commercial, marking a high-profile addition to the roster of celebrities participating in Super Bowl advertising. Walken, known for his distinctive voice and compelling…
Horatiu Boeriu / January 31, 2024