Fashion Grey might be one of the best colors on the BMW M3
Fashion Grey is not a new color in the BMW portfolio. The unique shade of grey has been part of the BMW Individual Program for at least a decade and it has found a home…
BMW Individual Program
Picking an Individual color BMW isn’t as easy as you might think
BMW isn’t bashful with boasting about its Individual program. The brand is very proud of being able to offer customers a wide variety of color and interior options, even paint colors that aren’t traditionally offered any…
BMW ALPINA B7 BiTurbo Individual in Chestnut Bronze
The BMW ALPINA B7 is one of the most exclusive cars one can buy today. To most Americans, the ALPINA B7 is a bit of a mystery. Essentially, ALPINA takes a BMW 7 Series, bumps up…
BMW M3 Competition Package in Signal Green
Bright! It’s, at least, one-adjective to describe what Chris Marino has done with his latest BMW Individual project. “I’d prefer unique,” Marino says. We will go with unique because it certainly is. Chris Marino, General…
This Skittles Pack is now available at BMW of Manhattan
BMW Individual Program is better than ever
BMW has become one of the world’s most popular and sought after luxury brands. BMW also sells more luxury cars than almost any company in the world. For this reason, BMWs are everywhere. Despite the…
First Photos: BMW 4 Series Gran Coupe Individual Program
First photos of of the exclusive and high-class Individual Program for the 4 Series Gran Coupe were just posted on Facebook.
BMW Individual Program for the new BMW X5
The BMW Individual range specifically created for the new BMW X5 turns an even brighter spotlight on its elegant design, luxurious ambience and exclusive character. Factory-fitted exterior and interior equipment options play their part in imbuing…
Popular this week
