BMW M

BMW M Celebrates 20th Anniversary as MotoGP Sponsor this Weekend

BMW M – How We Design Icons – Episode 2 Clay

BMW M started a mini-series not long ago, focusing on the production process of its iconic models. The first episode was focused on how the first sketches of a future model are being drawn up…

BMW Changes Design of M Stripes for 2018 Season

BMW Changes Design of M Stripes for 2018 Season

The 2018 DTM season will see BMW introduce a new interpretation of its classic M stripes on Marco Wittmann’s car. The BMW Driving Experience M4 DTM will be wearing a new livery and things are…

Former BMW USA M manager Thomas Schemera goes to Hyundai

Former BMW USA M manager Thomas Schemera goes to Hyundai

Hyundai Motor has appointed Thomas Schemera to lead its new High-Performance Vehicle and Motorsport Division. The 55-year-old German has been appointed as the executive vice-president, a position which is effective from March. German-born Schemera, 55,…

BMW M to open more M Division-specific dealerships

BMW M to open more M Division-specific dealerships

BMW M has been getting a bit of criticism lately for losing some of its brand prestige. The fact that M Performance models and M Sport packages slap “M” badges on everything, it can sometimes…