This year, BMW’s Motorsport driving schools turn 40 and the occasion couldn’t just be ignored by officials in Munich. Therefore a special event was held in Maisach, bringing together people who graduated from the school…
BMW has recently been on a roll when it comes to marketing done right with online videos. The big centerfold was without a doubt the massive campaign around M products, conducted mainly in the US….
The BMW 1 Series will soon migrate to a front-wheel drive platform and while the UKL platform is the basis of some really fun cars, like the MINI JCW, some have concerns about future models. As…
The 2017 Frankfurt Auto Show was arguably the biggest car event of the year not only for BMW, but also for its M family. The famed sports car division hosted the world premiere of the…
With every automaker focused more and more on downsizing and with BMW’s fascination with 500cc cylinder size currently in full swing, most people assumed that a BMW M car powered by a 2-liter 4-cylinder mill…
During the Frankfurt Motor Show, the head of the M division, Frank van Meele, was quite talkative and shared a lot of his thoughts with the media. During his press conferences, he didn’t shy away…
For years people have been wondering whether another supercar will ever be built by BMW to properly step into the footsteps of the original BMW M1. The same question has been going around fans’ heads…
The strongest letter in the world has now also an equally strong ambassador: German top model and TV star Lena Gercke will choose M Power in her choice of cars in the future and represents…
A lot of people have been wondering why BMW chose to unveil an electric concept that claimed lower acceleration figures than the already old Tesla Model S. The 0-62 mph time of 4 seconds flat…
What do we love about the most powerful letter in the world? The way the cars which wear it on their boot drive, the way they look or the unmistakable power delivery it brings to…
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