BMW M

Just yesterday we saw what happened to a poor Christmas tree as it was brought home by a petrolhead using a BMW E30 M3 pickup. The poor thing arrived at the destination completely bald despite…

BMW offered us a glimpse into the crazy projects that the engineers have created behind closed doors earlier last year, showcasing cars like the E46 M3 Touring or the E92 M3 Pickup, models that were…

It’s not really a secret anymore that BMW M is going to continue to grow and expand in size. Not only is the M Division’s model portfolio more diverse than ever before, it’s going to…

BMW M CEO Frank van Meel is knows that the M Division is in need of a boost if it wants to catch up to rivals AMG and Audi Sport. Not that BMW’s M Division…

It’s no longer a secret that BMW’s famous M Division is working on electrification. While BMW M isn’t going to be coming out with an electric M3 anytime soon, the folks in Garching are, indeed,…

This year, BMW’s Motorsport driving schools turn 40 and the occasion couldn’t just be ignored by officials in Munich. Therefore a special event was held in Maisach, bringing together people who graduated from the school…

BMW has recently been on a roll when it comes to marketing done right with online videos. The big centerfold was without a doubt the massive campaign around M products, conducted mainly in the US….

The BMW 1 Series will soon migrate to a front-wheel drive platform and while the UKL platform is the basis of some really fun cars, like the MINI JCW, some have concerns about future models. As…

The 2017 Frankfurt Auto Show was arguably the biggest car event of the year not only for BMW, but also for its M family. The famed sports car division hosted the world premiere of the…

If you’re wondering why/how Hyundai is coming out with some impressive new cars under its Genesis brand, it’s because of one man — Albert Biermann. Hyundai’s Genesis sub-brand is now run by Biermann, who was…