BMW motorcycles are premium, exclusive machines with presence and an ‘own the road’ air about them. This characterization has served to accurately describe the brand throughout the entirety of its history. But in the 1970s,…
BMW’s sport adventure machine, the S 1000 XR, will gain a new paint color this upcoming January. With “Racing Red” and “Light White” currently available, the new multi-color paint option is the perfect choice for…
BMW Motorrad today officially announced its newest model, the G 310 R, which will compete head-to-head with KTM’s 390 Duke. The two Germanic machines, one being German, the other being Austrian, are both built in…
The experimental vehicle eRR, created as a project with the Technical University of Munich, embodies an idea of an electric powered supersport motorcycle made by BMW Motorrad. Already a couple of years ago, BMW i…
One cylinder, low weight, powerful dynamic performance – the BMW G 310 R embodies the pure essence of a BMW roadster: it has neither too little nor too much of anything. Pragmatic in the best sense of the…
Recently in France, the three motorcycle manufacturers announced their cooperation on C-ITS, an acronym for Cooperative-Intelligent Transportation Systems. The new cooperation was announced on October 6th 2015 at the ITS World Congress in Bordeaux (France),…
The ABS Pro system has already been available on some of BMW’s top end motorcycles, such as, the R 1200 GS and R 1200 GS Adventure and has been standard equipment on the K 1600…
The discerning motorcyclist chooses a BMW. A German brand named Schuberth has been designing and constructing high-end helmets targeted towards those very discerning connoisseurs. Schuberth was founded in 1922 and has been producing safety helmets…
BMW Motorrad North America has recently reported its August 2015 sales figures. The numbers are quite encouraging with sales increasing by an astounding 21.5 percent when compared to August of 2014. This marks the company’s…
The year was 1919. A company which had previously been producing aircraft engines found itself facing the dilemma of having to change its business entirely. That company was, of course, BMW. Under the Treaty of…
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