The experimental vehicle eRR, created as a project with the Technical University of Munich, embodies an idea of an electric powered supersport motorcycle made by BMW Motorrad. Already a couple of years ago, BMW i…
The BMW Group has set its motorcycle segment new targets for the coming years. By introducing additional models and entering new market segments, the company aims to win new customers worldwide, increasing deliveries of motorized…
One cylinder, low weight, powerful dynamic performance – the BMW G 310 R embodies the pure essence of a BMW roadster: it has neither too little nor too much of anything. Pragmatic in the best sense of the…
Recently in France, the three motorcycle manufacturers announced their cooperation on C-ITS, an acronym for Cooperative-Intelligent Transportation Systems. The new cooperation was announced on October 6th 2015 at the ITS World Congress in Bordeaux (France),…
The discerning motorcyclist chooses a BMW. A German brand named Schuberth has been designing and constructing high-end helmets targeted towards those very discerning connoisseurs. Schuberth was founded in 1922 and has been producing safety helmets…
BMW Motorrad North America has recently reported its August 2015 sales figures. The numbers are quite encouraging with sales increasing by an astounding 21.5 percent when compared to August of 2014. This marks the company’s…
The year was 1919. A company which had previously been producing aircraft engines found itself facing the dilemma of having to change its business entirely. That company was, of course, BMW. Under the Treaty of…
From June 11th – 14th 2015, the Wheels & Waves Festival celebrates for the fourth time a unique meeting of custom bikes, surfing and art in Biarritz. The festival is a great event that provides…
The second world premiere from BMW at the 2015 Concorso d’Eleganza Villa d’Este was the BMW Motorrad “Concept 101”. The name “Concept 101″ indicates the capacity of the concept bike, which has its roots in…
Every year, the most impressive representatives of the mobile past and future on both two and four wheels assemble at the Concorso d’Eleganza Villa d’Este for a very special get-together on the shores of Lake…
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