Motorrad
At a recent press event, BMW Motorrad introduced the BMW E-Power Roadster Prototype. The fancy name showcases an electric bike prototype which is in the early concept stages. The E-Power Roadster Concept uses some of…
Horatiu Boeriu / January 2, 2020
Motorrad
I’ve long anticipated the day that BMW Motorrad’s middleweights, which are often overlooked, were replaced with new and exciting offerings. Offerings that would be suitable to compete with the likes of Ducati and Triumph, among…
Mike DeAmicis / November 5, 2019
Motorrad
A recent trademark filing suggests that BMW Motorrad has patented ‘M 1000 RR’, ‘M 1000 XR’ and ‘M 1300 GS’. It’s still unclear whether this is a collaboration between the two sub-divisions at BMW, or…
Horatiu Boeriu / September 29, 2019
Motorrad
Especially for a young and urban audience, the BMW X2City will be launched in Europe in a few days. The E-Kick scooter from BMW Motorrad is the ideal companion for the city center and is…
Horatiu Boeriu / January 28, 2019
Motorrad
WORLD DEBUT: The new BMW C 400 GT
by Horatiu Boeriu / Date: November 6, 2018
Motorrad
The biggest show in the world for bikes is, without a doubt, the Milano-based EICMA. Every year motorcycle manufacturers and enthusiasts pour into the Italian city to check out the latest tw0-wheeled creations the industry…
Gabriel Nica / November 6, 2018
Motorrad
While BMW’s M Division is typically reserved for its cars, the BMW Motorrad is now offering M Performance parts for the BMW S 1000 RR motorcycle. For the first time ever, BMW M and BMW…
Nico DeMattia / November 6, 2018
Motorrad
Model year 2019 sees a number of model revision measures included in the BMW Motorrad program. The models can be ordered from all BMW Motorrad partners in the new configuration from August 2018. New comfort turn…
Horatiu Boeriu / July 7, 2018
Motorrad
BMW Motorrad will very soon be headed up by someone new. This news comes as the company is currently being led temporarily by Hubert Kühner. Kühner, however, is planning to retire this coming April. Prior…
Mike DeAmicis / March 24, 2018
Motorrad
BMW Motorrad reported sales of 13,546 motorcycles for 2017, down just 1.3% from the 13,730 motorcycles sold in 2016. However, despite the slight downturn, BMW outpaced the rest of the motorcycle industry (which was down…
Horatiu Boeriu / January 11, 2018
Motorrad
Four years ago, in Cape Town, a unique establishment opened its doors. This place was created with the unique vision of creating an “environment to honor both man and machine.” That is, a place which…
Mike DeAmicis / December 5, 2017