BMW X1
BMW’s latest instructional video is likely to spark controversy since it focuses on subscriptions necessary to unlock certain features for a limited amount of time or permanently. The new X1 is used to show how…
Adrian Padeanu / April 4, 2023
Interesting
BMW made big headlines recently, and not in a good way, for its micro transaction business model for certain options. Essentially, BMW’s new subscription-based payment option for certain car features came under fire, for being…
Nico DeMattia / July 29, 2022
News
One of the biggest stories in the automotive world this week revolved around BMW subscription model for certain features. The week kicked off with a report from the South Korean market which turned out to…
Horatiu Boeriu / July 15, 2022
News
One of the biggest new features that many automakers implemented in the last decade is the over-the-air update. Essentially, automakers wanted customers to be able to update their car remotely, from their driveways. However, as…
Horatiu Boeriu / July 11, 2022
News
BMW Slashes Subscription Service Prices
by Gabriel Nica / Date: August 1, 2018