Can Heritage Hurt The BMW Brand?
Recently, while as a group the BMWBLOG team was mulling over the design of the 3 Series – *ahem* – 4 Series we found a moment of pause. During the discussion, Chuck Vossler brought up…
Recently, while as a group the BMWBLOG team was mulling over the design of the 3 Series – *ahem* – 4 Series we found a moment of pause. During the discussion, Chuck Vossler brought up…
If there is such a thing as a typical BMW, then it is without a doubt the BMW 3 Series. In the medium-size class it is considered the embodiment of the sports sedan and has…
Racing is a double-edged sword. On one hand, it’s a dangerous, ultra-competitive environment where seconds are the difference between victory and defeat. On the other hand, it is a passion of many and a sport…