The year 2016 is still quite fresh in my memory. That’s when BMW’s marketing team went on full-attack mode, as the company celebrated its centenary. The year was marked by several premieres as well as…
The unveiling, to the public, of the Rolls Royce Cullinan, reminded me that Rolls Royce has been down this road (or is that, ‘off road’) before. The company we know as Rolls-Royce Motor Cars got…
The MINI John Cooper Works badge stands for outstanding dynamics today. But it wouldn’t have even existed if it wasn’t for one brave man who had the guts to think outside the box. This man’s…
BMW is currently ranked as the second most valuable car brand in the world, topped only by Toyota. That makes the blue and white roundel quite desirable, topping brands such as Ferrari or Lamborghini in the…
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