Love it or loathe it, the future of car interiors is mostly about screens. BMW is ready to deliver the goods and cater to the smartphone-loving audience. With iDrive X, jumbo-sized displays mounted front and…
Are you a passionate Driver of an X3, X1/iX1, X2/iX2, MINI Cooper and Countryman with the latest ID9 Head Unit, or a 7 Series with a Theatre Screen? Or do you have access to another…
The newest iDrive iteration is almost here. BMWBLOG got to take an up-close and personal tour with Christian Bauer, Head of BMW Group User Interface Design, who showed us around the different elements and gave…
In 2001, BMW introduced the iDrive in the 7 Series (E65) to streamline the user experience for in-car functions such as radio, navigation, and air conditioning. There was also voice control for specific applications. However,…
In today’s automotive landscape, where vehicles are becoming increasingly laden with technological features, a new question emerges: Are car owners feeling overwhelmed by the tech that’s supposed to make their driving experience better? The J.D….
BMW’s current infotainment technology still feels fresh, having been introduced just three years ago. It has already been updated (iDrive 8.5 or iDrive 9.0 depending on the model) but a whole new system is coming…
The European New Car Assessment Program (Euro NCAP) plans to introduce new rules in January 2026 that will require new cars to have more physical controls to be eligible for the maximum five-star safety rating….
BMW is stepping up the in-car entertainment game, bringing an improved video streaming experience to its customers. Now, in addition to the BMW Theatre Screen with Amazon Fire TV in the rear of the BMW…
BMW has subscribed to the trend that is sweeping the automotive industry, which is seeing functions that used to be served by physical buttons now moved to a screen or menu in the infotainment. Or…
With infotainments getting bigger, it’s understandable why some automakers are toying around with the idea of putting ads inside your car. Selling commercials that would be displayed on the center screen would create a new…
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