There isn’t a lot we don’t already know about the BMW 740Li and that’s absolutely normal since the model has been around for quite some time now. As a matter of fact, the 7 Series…
One of the most interesting way to make your BMW stand out is to give it an Individual color. As part of BMW’s Individual customization program, you can choose from almost any color you can…
Last year, to celebrate 25 years of BMW Individual excellence, BMW joined forces with Nautor’s Swan, one of the most iconic sailing boatyards in the world. They put together a truly bespoke model under the…
BMW Individual is what you want to get if you really want your car to be unique. And by that I don’t mean the way it was configured, as the chances of someones configuring a…
BMW’s online configurators usually help out when deciding what options and color choices you want to mix before committing to purchase a new car. However, they don’t tell the full story, at least when it…
Back in June, Arno Keller, Project Lead 2011 BMW 5 Series Touring, confirmed that an Individual program will be offered in the future for the new 5er Touring. Fast forward four months later and BMW…
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