BMW’s i Division is extremely important to the brand and its success is paramount to the success of BMW moving forward. As much as us enthusiasts bemoan the takeover of the electric vehicle, it’s coming and…
BMW’s i Division is expanding quite rapidly and is becoming one of BMW’s major focuses. With only two models, that’s quite an impressive feat, but BMW is looking to expand and provide some new models…
Having been in BMW’s trial lease e-mobility program for five years, I’ve been able to get to know many of the program managers and engineers working at BMW i in North America. Jose Guerrero, Product…
At the 2015 New York Auto Show, Jose Guerrero, BMW i product manager, sat down with us to talk about the i sub-brand and the newly released X5 plug-in hybrid. First topic on the agenda…
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