Launchfilm

Even though BMW took the veils off the new X5, people interested in buying one still have quite a long time to wait. Deliveries are scheduled to begin towards the end of the year and…

Every new model from BMW gets its own official launch film, a means for the brand to quickly highlight all the novelties being introduced. Since the 2 Series Active Tourer and Gran Tourer models received…

For a while now, whenever BMW launched a new car they made sure it came out with what they call an official launchfilm. In these clips the car’s purpose is basically explained and we get…