M-Power

BMW brings the M Power to the race track! The video below shows us the various generations of the BMW M3 being raced on the track. The compilation begins with the all-time classic, the E30…

M-Power continues the M5 teaser marketing campaign with a new episode. This time, the new 2012 BMW M5 goes to Sweden for a session of test driving in winter weather. Furthermore, Dr. Kay Segler explains…

Just moments ago, a new teaser episode from M-Power.com just went live. In a new initiative to create interest and buzz around a new M product, the marketing fellows at BMW are teasing us with…

M-Power.com releases the third episode of the series that outlines th development process and philosophy being the new BMW 1M. It usually takes a car up to 60 months to reach market maturity from the…