MINI Aceman

All Things MINI with Stefanie Wurst

All Things MINI with Stefanie Wurst

At the 2023 Goodwood Festival of Speed, BMWBLOG got to chat with Stefanie Wurst, Head of MINI, about the brand’s future, its navigating digitalization, a direct-to-customer sales model, and more. The conversation gave us an…

See The 2025 MINI Aceman Tested In The Cold In Spy Video

2025 MINI ACEMAN Looks Stylish in New Rendering

2025 MINI ACEMAN Looks Stylish in New Rendering

In mid-2022, MINI introduced the Concept Aceman, a futuristic all-electric SUV. The new member of the future MINI electric lineup will slot between the traditional Cooper hatchback and the Countryman crossover, in a way replacing…

MINI Aceman To Have Up To 215 HP And 250-Mile Range: Report

MINI Aceman To Have Up To 215 HP And 250-Mile Range: Report

When MINI introduced the Concept Aceman at the end of July, it barely scratched the surface regarding the technical specifications. The BMW-owned brand did mention an electric drivetrain, but without providing any specifics. A new…

MINI ACEMAN Teams Up With Pokémon For Gamescom 2022

MINI ACEMAN Teams Up With Pokémon For Gamescom 2022

Ever since BMW revived the MINI brand, it’s been trying to capture a younger generation of car enthusiasts. MINI’s quirky looks, tongue-in-cheek interior styling, and fun-to-drive nature make the brand very attractive to a younger…