MINI

MINI reaches brand value of five billion dollars

MINI reaches brand value of five billion dollars

The latest Best Global Brands ranking compiled by the brand consultancy Interbrand places a the value of the MINI brand around five billion US dollars. The MINI premium brand climbed to number 87 in the…

MINI Official Considers Electrification Fits Brand Like a Glove

Video: MINI Clubman John Cooper Works Lightning Lap

The inclusion of the 2017 MINI Clubman John Cooper Works model in this year’s Lightning Lap list did take us by surprise. To be honest, we don’t really know why the guys from Car and…