Today is a big day for those working at MINI’s Oxford plant, the production facility celebrating the assembly of the 3 millionth car since 2001 when BMW took over. The lucky car number 3,000,000 was…
The marketing people over at the BMW Group must be experiencing some terrible days right about now. US sales have came in for the month of November and they are definitely not looking good. However, this…
For 29 years now, readers of the German magazine Auto Zeitung have been asked to vote for their favorite import car. Germany, the leader of the European Union, and one of the most developed countries…
The Essen Motor Show started off as a small gathering where tuners from Germany could showcase their latest creations. However, over the years, the popularity of the event has grown and now even manufacturers are…
MINI’s goal to narrow its product line down to just five models, which MINI calls “Superheroes”, was a smart one. The product line was becoming too large and convoluted, so slimming it down to the…
Recently unveiled in front of a live audience for the first time in Los Angeles, the 2017 MINI Countryman Cooper S E Hybrid is definitely writing a new chapter in the history books of the…
Earlier today people on Facebook had the chance to witness history in the making. OK, maybe we’re a bit overexcited but in all fairness, a new world record was set today on the Nurburgring and…
MINI officials in Oxford decided last year to change the way the brand looks and is perceived by its customers. Already having a strong connection to its fan base, a lot of people claimed that’s…
Yesterday we got to take a first virtual look at the new MINI JCW Clubman. The car is as we expected it to be and it will apparently be the main attraction point at MINI’s stand…
With the new MINI Seven, the British brand now goes even further in showcasing the distinctive qualities of the original in the small car segment. MINI Seven outlines the premium characteristics and individual style of…
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