INTERVIEW: BMW Marketing VP Trudy Hardy on expectations for 2017
BMW had a pretty big year in 2016. With the launch of the seventh generation of BMW 5 Series to the return of BMW Films, 2016 was an exciting year for both BMW and its…
BMW had a pretty big year in 2016. With the launch of the seventh generation of BMW 5 Series to the return of BMW Films, 2016 was an exciting year for both BMW and its…
At the 2014 Los Angeles Auto Show, BMWBLOG sat down for an interview with Trudy Hardy, vice president in charge of marketing at BMW North America. Hardy was the head of MINI marketing for five…